Getting a CRM education...
One of the points I made in a recent post on CRM requirements specification, was the part that education plays in CRM requirements gathering. In brief, the more people understand about the use of CRM technology, the better their contribution to the requirements gathering process.
And now also Tweeting....
Had I been a venture capitalist a few years back, and, had I entertained a pitch from the folks looking to develop Twitter, then here’s what I would have said (choking back tears of laughter): ‘OK, so let me get this straight, you want to develop...
Read more about And now also Tweeting.......Appirio raises Series C from GGV and Sequoia
Given today's headlines, we're humbled to announce our Series C funding from GGV Capital(formerly Granite Global Ventures) and Sequoia Capital. Amidst all the uncertainty confronting business and IT in today's economic climate, one thing remains...
Read more about Appirio raises Series C from GGV and Sequoia...Revenue Sharing on a Multi-Author Blog
You are the admin of a team blog that has multiple guest authors. The revenue sharing arrangement is such that all members get to keep a fixed percentage of the AdSense revenue that is generated from pages / articles that they have...
Read more about Revenue Sharing on a Multi-Author Blog...Organizational Integrity and Performance Feedback
I remember being in the audience listening to a speech about leadership by Jack Welch, acknowledged to be one of America’s toughest bosses. There were about 600 of us in the audience....
Read more about Organizational Integrity and Performance Feedback...CRM Surges as Brands Demand Measurable Results
Here are several excerpts from an article by Michael Bush and Rupal Parekh, More Marketers Want to Get to Know You: The days of putting millions of dollars against something without being able to track its effectiveness are soon to be over....
Read more about CRM Surges as Brands Demand Measurable Results...Make it Simple, Fun and Relevant - Part 2
Last week we discussed the three pillars on which we build our user experience. In addition to those three pillars, there are eight guidelines that we follow to ensure that our user interface is fun, simple, easy to use, and relevant to the enduser....
Read more about Make it Simple, Fun and Relevant - Part 2...