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Marketing Automation

Find the latest marketing automation news and product information in this topic section. Discover the definitions for marketing automation terms and find resources to help design a marketing metrics strategy. Learn about the top marketing automation technology vendors and their latest releases in marketing and technology news articles. Compare top marketing automation tools from vendors like SAP and Oracle and learn about the latest on-demand products. Discover how marketing automation tools can advance a marketing strategy, how to prioritize marketing efforts using technology and make the most of marketing investments.

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Why Are You Messin' With My URLs?


We recently received a great question from a savvy AdWords user over on the message boards. We've been asked this question a few times, so we figured that now would be a great time to expand. Scott...

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Carrefour and Teradata and More...


Ah, here's a dateline from First Coffee's old stomping grounds, Istanbul, with the news that Teradata Corporation has announced that European retailing behemoth Carrefour is expanding its Teradata Active Enterprise Data Warehouse environment to...

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